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The photo shows a sign in a shop window advertising "Airport Earphones" for 400 TL. This is a play on words in Turkish because the word "kulaklık" (earphones) sounds very similar to the word "kulaklık" which means "lock" in Turkish. The joke is that the shop is selling airport locks, not airport earphones. This is a funny and ironic situation, especially in a place like an airport.
The joke is in Turkish because it relies on the similar pronunciation of the two words, "kulaklık" (earphones) and "kulaklık" (lock), which are distinct in English.